On September 20, 2025, Luma Protocol announced its official launch, marking a historic
milestone for decentralized finance. At 12:00 (UTC+8), Luma opened its pre-sale, followed
by the release of the first mining rewards at 24:00 (UTC+8) on the same day. This launch
represents not just the birth of a new protocol, but the arrival of the world’s first DeFi 3.0
system anchored in Hash Power.
The Evolution of DeFi and a New Starting Point
DeFi 1.0 pioneered the era of liquidity rental but fell victim to the unsustainable “farm-and-
dump” cycle. DeFi 2.0 experimented with protocol-owned liquidity, yet without real-world
anchors, it slipped into financial abstraction.
The market now demands a paradigm that restores intrinsic value while ensuring long-term
sustainability. This is the foundation upon which DeFi 3.0 has emerged.
Luma Protocol answers this call by anchoring its value in Hash Power—the essential
production resource of the digital and AI-driven economy—infusing decentralized finance
with a robust and enduring base layer of value.
Luma’s Strategic Positioning
Jointly incubated by PopChain and Nivex, Luma leverages PopChain’s global user base and
decentralized identity infrastructure, alongside Nivex’s compliance-ready liquidity and trading
network. Together, they create a complete ecosystem loop that integrates capital, Hash
Power, and applications.
This structure breaks past the limitations of traditional DeFi, elevating Hash Power into a
financialized, tradeable, and verifiable asset—becoming a key force driving the convergence
of Web3 and AI.
The Launch as a Turning Point
From the opening of the pre-sale to the first wave of mining rewards, Luma’s debut signals
more than just a technical launch—it marks the official beginning of a new financial
paradigm.
It transitions decentralized finance away from unsustainable token subsidies, toward a model
grounded in real-world production value. It transforms global participation from speculative
games into a shared distribution of Hash Power rewards.
Looking Ahead
With its official launch, Luma Protocol has ignited the era of DeFi 3.0. In the future, it aims to
accelerate the tokenization of Hash Power, becoming the world’s most influential DeFi
infrastructure and unlocking the next golden age of digital finance.
This is not only a breakthrough for Web3, but also a profound restructuring of the value
foundations of the entire digital economy.
The Evolution of DeFi and a New Starting Point
DeFi 1.0 pioneered the era of liquidity rental but fell victim to the unsustainable “farm-and-
dump” cycle. DeFi 2.0 experimented with protocol-owned liquidity, yet without real-world
anchors, it slipped into financial abstraction.
The market now demands a paradigm that restores intrinsic value while ensuring long-term
sustainability. This is the foundation upon which DeFi 3.0 has emerged.
Luma Protocol answers this call by anchoring its value in Hash Power—the essential
production resource of the digital and AI-driven economy—infusing decentralized finance
with a robust and enduring base layer of value.
Luma’s Strategic Positioning
Jointly incubated by PopChain and Nivex, Luma leverages PopChain’s global user base and
decentralized identity infrastructure, alongside Nivex’s compliance-ready liquidity and trading
network. Together, they create a complete ecosystem loop that integrates capital, Hash
Power, and applications.
This structure breaks past the limitations of traditional DeFi, elevating Hash Power into a
financialized, tradeable, and verifiable asset—becoming a key force driving the convergence
of Web3 and AI.
The Launch as a Turning Point
From the opening of the pre-sale to the first wave of mining rewards, Luma’s debut signals
more than just a technical launch—it marks the official beginning of a new financial
paradigm.
It transitions decentralized finance away from unsustainable token subsidies, toward a model
grounded in real-world production value. It transforms global participation from speculative
games into a shared distribution of Hash Power rewards.
Looking Ahead
With its official launch, Luma Protocol has ignited the era of DeFi 3.0. In the future, it aims to
accelerate the tokenization of Hash Power, becoming the world’s most influential DeFi
infrastructure and unlocking the next golden age of digital finance.
This is not only a breakthrough for Web3, but also a profound restructuring of the value
foundations of the entire digital economy.
